Contextual Inquiry and Analysis Methodology—— 背景研究 & 分析方法
1、Some usability Methods
- Contextual inquiry
- Contextual Analysis (Design)
- Paper prototype 【原型】
- Think-aloud protocols 【出声思维法】
- Heuristic Evaluation 【启发式 评估】
2、Contextual inquiry
- Interpretive【解释性的】 field reserach method
- Depends on conversations with users in context of their work
- Used to define requirements plans and designs
- Discover the real requirements of the work
- Drives the creative process
- In orignial design
- In considering new features or functionality 【功能性】
2.1. Context
- Definition: The interrelated conditions within which something occurs or exists
- Understand work in its natural environment
- Go to the user
- Observe real work
- Use real examples and artifacts ( "Artifact": An object created by human workmanship)
- Interview while she/he is working
- More reliable than asking them
- Context exists even when not a "work" activity
- Use work here just to mean "doing something"
- Can be home, entertainment, etc.
2.2 Elements of User's Context: Pay Attention to all of these
- User's work space
- User's work
- User's workaround
- User's work intentions 【意图,目的】
- User's words (language used)
- Tool used
- How people work together
- Business goals
- Orginizational and cultural structure
2.3. Why Context?
- Design complete work process
- Fits into "fabric" 【结构】of entire operations 【业务,操作】
- Not just "point solutions" to specific problems
-
Intergration【整合,融合】
- Consistency, effectiveness, efficiency, coherent 【一致性、有效性、效率性、连贯性】
- Design from data
- Not just opinions, negotiation 【谈判】
- Not just a list of features
2.4. Key distinctions 【区别】 about CIs
Interviews, Survey, Foucus Groups | Contextual Inquiry | ||||
Summary data & abstractions | Ongoing experience & concrete data | ||||
What customers say | What users do | ||||
Subjective | Objective | ||||
Limited by reliability of human memory | Spontaneous, as it happens | ||||
What customers think they want | What users actually need |
3、Who are the targets?
- Users
- Representative【代表】of different roles
- Note: may not be people who will be doing the purchasing of the system
- Interviewers : “Cross-functional” team
- Designers
- UI specialists 【专家】
- Product managers
- Marketing
- Technical people
4、Partnership
- Definition: A relationship characterozed by close cppoeration
- Build an equitable relationship with the users
- Suspend your assumptions and beliefs
- Invite the user into the inquiry process
4.1. Establishing Partnership
- Share control
- User open-ended qurstions that invite users to talk
- "What are you doing?"
- "Is that what you expect?"
- "Why are you doing?"
- Let the users lead the conversation
- Listen
- Pay attention to communication that is no-valued
5、 Some Alternative【可供选择的】 Contextual Inquiry Interview Methods
- Fro intermittent【间歇性的】 tasks
- In-context cued recall
- Activity logs
- For uninterruptible【不间断的】 tasks
- Post-observation【观测】 inquiry
- For extremely【及其,极端】 long or muuti-person tasks
- Artifact【人工制品】 walkthrough【演练】
- New technology within current work
- Future Scenario【方案】
Prototype or prior【早期的,优先的,较为重要的】 version exists
- Prototype/Test drive
6、Interview Recoring and Note-taking
- Do record interview
- Video recordings
- Screen capture softere with laptop microphone for user
- When to take notes?
- Note taking can help you pay colser attention
- Notes leads to faster turn-around【改善,周转】
- Do not let it interfere【干扰】 with interviewing
- Usually would use a second person
- How to record?
- What the user says —— in quotes
- What the user does —— plain text
- Your interpretation【解释】 —— in parentheses 【括号】
- Write fast
7、Analysis
- In the moment:
- Simultaneous【同时】 data collection and analysis during interview
- Post interview
- Using notes, tapes, and transcripts
- Anaiysis by a group
- Integrates multiple perspectives
- Creates shared vision
- Creates share focus
- Builds teams
- Saves time
8、Defining the Tasks
- In a real Contextual Inquiry, user decides the tasks
- Investigate real-world tasks, needs, context
- But you still must decide the focus
- What tasks you want to oberve
- That are rlrvant to your product plan
9、Test Tasks
- Task design is difficult part of usability testing
- Representative of "real" tasks
- Sufficiently【充分的】 realistic【实际的】and compelling【引人注目的】so users are motivated to finish
- Can let users create their own tasks if relevant【相关的】
- Appropriate difficulty and coverage
- Shoul last about 2 min. for expert, less than 30 min. for novice【新手】
- short enough to be finished, but not trivial【微不足道的,琐碎的】
- Tasks not humorous, frivolous【愚蠢的,可笑的,不严肃的】, or offensive【冒犯的,无礼的,攻击性的,令人不适的】
- Easy task first, progressively【逐步的】 harder
- But better if independent
10、Initial Questions for the Users
- Find out the context through initial【最初的】questions
- When would you normally do this kind of task?
- Who would be involved in making the desisions?
- What would influence any decisions?
- How would you know what to do?
- What information would you use to helo decide?
- Getting their feelings about the tasks and the context
词汇总结:
- Contextual 【上下文,背景】
- inquiry【调查】
- prototype 【原型】
- protocols 【协议】
- Heuristic 【启发式】
- Evaluation 【 评估】
- Interpretive【解释性的】
- functionality 【功能性】
- interrelated 【相关的】
- intentions 【意图,目的】
- fabric【结构】
- operations 【业务,操作】
- Consistency【一致性】
- effectiveness【有效性】
- efficiency【效率性】
- coherent 【连贯性】
- Intergration【整合,融合】
- Representative【代表】
- Specialists 【专家】
- Alternative【可供选择的
- intermittent【间歇性的】
- uninterruptible【不间断的】
- observation【观测】
- extremely【及其,极端】
- Artifact【人工制品】
- walkthrough【演练】
- Scenario【方案】
- prior【早期的,优先的,较为重要的】
- turn-around【改善,周转】
- interfere【干扰】
- interpretation【解释】
- in parentheses 【括号】
- Simultaneous【同时】
- Sufficiently【充分的】
- realistic【实际的】
- compelling【引人注目的】
- relevant【相关的】
- novice【新手】
- trivial【微不足道的,琐碎的】
- frivolous【愚蠢的,可笑的,不严肃的】
- offensive【冒犯的,无礼的,攻击性的,令人不适的】
- progressively【逐步的】
- initial【最初的】